Our principles
Outcome obsession
We measure everything against real-world KPIs—waste, availability, throughput, guest experience.
Co-create with the frontline
Associates, managers, and regional leaders shape the product through beta councils and weekly listening sessions.
Secure by design
Data governance, privacy, and compliance are foundational, with SOC2 Type II and regional data hosting options.
Iterate in days, not quarters
Feature flags, telemetry, and rollout tooling let us learn fast and deliver improvements continuously.
Milestones
2019
Founded with a mission to eliminate food waste
Built the first prototype with a group of regional grocers looking to digitize prep planning and waste tracking.
2021
Expanded to multi-site operations
Introduced the Rex command center, enabling enterprise leaders to see live store performance across banners.
2023
Launched AI agent suite
Released Ava, Nomi, Leo, and Rex as collaborative copilots embedded in daily workflows.
2024
Scaled across North America and Europe
Operating in over 6,000 locations with joint innovation labs including quick-serve, convenience, and grocery partners.
Join us
We partner with operators who believe stores can run smarter.
If you are modernizing fresh production, scaling digital food safety, or unifying multi-site KPIs, we would love to collaborate. Reach out for a workshop or invite us to your next field leadership summit.